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Welcome to Blove. theJ7 shop, a boutique dedicated to sharing the legacy of Brian Jeansonne. With a strong motto of "May the last word always be love." we provide a space where our community can come together and create meaningful merchandise. 


Our carefully curated merchandise is designed to inspire and remind everyone that love should always have the final say. By spreading this powerful message through our products, we aim to create a ripple effect of kindness and compassion in the world.


Kristy Jeansonne

all things

During Brian's ALS journey, I couldn't help but notice the repetition of certain phrases, with "May the last word always be love" being my absolute favorite. Whenever Brian comes to mind, love follows naturally. This powerful message is one the world needs to hear, and that's why Blove. theJ7 shop was born.


Heart Period Logo copy.png

Our Brand.

“The best beggars are choosers,

the best winners are losers,

the best lovers ain’t never been loved,

and first place ain’t easy, the hardest part is

believing the very last word is love.“

- The Avett Brothers 


It’s counterintuitive. It doesn’t make sense. And that is why it is right. Most of us live our lives trying to love, but when push comes to shove, we often resort to a power over play to get our way. But love is the greatest force in our world. 

I have become convinced that when it is all said and done, no matter what religion, no matter what philosophy, no matter how you chose to live your life.. love will have the last word. 

Ultimately, love wins.

So, if love is where this whole thing is going, start practicing now. Choose to build your life on love. It will be the most difficult thing you will ever attempt; it will cost you everything, and you will never regret it. For the very last word is…


Have Fun Shopping! 

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